Stacy Shaw

Stacy leads Product Marketing and Brand Programs for the Oregon Lottery. She provides executive leadership and strategic direction for Lottery’s games and critical brand programs such as Safer Play and Community Engagement. Over the past decade, she has built one of the country’s most respected Safer Play programs, collaborating across diverse stakeholder groups including gambling operators, treatment, prevention and recovery professionals, researchers, and legislators. She stewards continuous improvement in RG programming with a focus on stigma reduction and reaching people where they are. Her efforts were nationally recognized earlier this year when the Oregon Lottery earned four top honors from the National Council on Problem Gambling.

Shaw herself received the Don Feeney Award for Responsible Gambling Excellence, underscoring her impact on shaping the future of Safer Play. Stacy is on the Board of Directors for the Responsible Gambling Council of Canada (RGCC), and has been on the Board of Directors for the Oregon Council on Problem Gambling for 12 years. Previously, Stacy held senior marketing and business development roles with Hyatt Hotels, Preferred Hotels and Related Companies.